do you want to look great, have more energy and take control of your health?

without obsessing over fitness?

my ki-force program is not just about “fitness,” it’s about helping you make fitness something that improves, not consumes your life.

If you’re serious about losing fat, looking great and have a ton of energy (without living in the gym), you’re in the right place.

I have great news. But first…

LET’S TALK ABOUT THE REAL REASON YOU’RE HERE.

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You want to look better naked.

You want to feel confident in clothes.

You want to retake control of your health for your future and your family.

But if you’re like most people…

You’re sick of fad diets and fitness classes that waste your time and leave you injured, weak, and overwhelmed.

YOU WANT TO RETAKE CONTROL AND STOP MAKING THE CHOICES THAT ARE WREAKING HAVOC ON YOUR HEALTH, YOUR BODY, AND YOUR MIND.

You’re sick of waking up each morning, looking in the mirror and seeing a deteriorating body that’s a shell of the physique you once had…despite your time and effort.

Most of all, you’re sick of letting yourself down. You know you’ll never reach your full potential in your career, with your relationships, and in your life if you’re not healthy in the first place.

I get it. As a former obese guy, I felt pathetic, weak, and insignificant….feelings that seeped into my psyche and reverberated into all areas of my life.

It wasn’t until I become consistent with fitness and had the expert accountability of a coach to discover transforming my body was the driving force behind building an extraordinary life. 

And that’s why I’m here to help you. 

YOUR NO-B.S. TRANSFORMATION STARTS NOW

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meet your coach

Hi, I’m Davide Alfonsi, a former fat and stressed-out guy turned personal trainer, author, and entrepreneur.

I’ve worked with everyone from CEOs and celebrities to average Joes doing one thing particularly well:

Simplifying fitness so you can “fit it” in your busy lifestyle, and reap all its benefits.

The way I see it, fitness should improve your life, not consume it.

Having worked with everyone from celebrities to CEO’s, lawyers, and everyday people, there is one thing everyone wants:

TO BECOME A VERSION OF THEMSELVES THAT THEY ARE PROUD TO SHARE WITH THE WORLD.

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Fitness is the ultimate force multiplier, leading you to be more confident, more energetic, healthier, and yes, better looking.

The key? It’s not information.

The truth is, all the information you need to look great is already available at the touch of a button.

I OFFER SOMETHING MUCH MORE VALUABLE.

CUSTOMIZED COACHING that KEEPS YOU 
CONSISTENT, KEEPS YOU ACCOUNTABLE AND
HELPS YOU TAKE CONTROL OF YOUR BODY FOR GOOD


It’s time to become the best version of yourself. But to do so, you need to become a leader and take control of your health, your body, and your life.

WHY THIS PROGRAM IS DIFFERENT FROM NORMAL PERSONAL TRAINING

While regular PTs only focuses on exercise and nutrition, I take a more all-round, holistic approach to health and fitness. I am going to help you achieve your goals by using my unique five steps Ki-force method. Here’s what we’re going to work on:

1) DEVELOPING A HIGH-PERFORMANCE MINDSET

What makes the difference between a high performer and a quitter is clarity. Successful people know what they're fighting for and remind themselves daily about it. 

Together we will find your true drive. Every individual lives by his personal set of values, that make him take action towards his goals. Once you get very clear on what are your highest values, you can tap into this inner power to find the motivation to do the hard thing daily. That's what it means to develop a high-performance mindset: finding your drive and use it to become an achieving machine.

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HENRY

“Quite simply Davide changed my life. I was lazy and out of shape. Before we started training, he surprised me with a strange set of mental exercises to put me in the right mindset for changing my body. I find myself much more motivated to eat healthily and stop ordering pizzas, and on top of that he got me to actually enjoy training because we framed it as my new challenge. After a few months of training, I lost weight, felt better and met the love of my life. What he taught him will stay with me forever. Can't recommend him enough!”

Henry

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CALLUM

“After I changed job and got into a relationship, I found myself putting on a lot of weight, and upon realizing that no pair of trousers fitted me anymore, I decided to hire a PT. I've never been to the gym before, but Davide was very understanding and helped me to feel confident in what I perceived as a threatening environment. He took time to discover my values and what motivates me. After a few weeks of training with him, I also started doing some sessions on my own following his program, and I lost a considerable amount of weight. Davide didn't just introduce me to weight training, but he also got me to enjoy physical activity, something I've never enjoyed before. I highly recommend him since he's patient, knowledgeable and understanding.”

Callum

2) SMART GOAL SETTINGS

Goals are often set but rarely met. This is partly because the goals we set aren't SMART: 

  • Specific

  • Measurable

  • Achievable

  • Relevant

  • Time-bound

Losing weight is a fluffy goal; it could mean anything. Together we will deconstruct your big goals into small, actionable steps, so that you can gain laser focus, and stop feeling frustrated or overwhelmed. 

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Rian

“I only had 12 weeks to prepare for a big Ibiza holiday, and a muffin top to get rid of. I had a very strict timeline so we had to set an action plan based on my goals and lifestyle. Davide was blunt in telling me that my goal required sacrifices, but he also came up with realistic strategies to make it happen. He put me on a very intense training plan and helped me to stay on track with the food despite being a sucker for sweets. He saw through all my BS and kept me accountable. It was tough but the results paid off. I readily recommend him to anyone that needs to drop weight.”"

Rian

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Nora

“I hired Davide just a few months before my wedding. I was already training regularly by myself, but I wanted some help to get in the best shape of my life. I've tried different diets before, but I could never get as slim and toned as I wanted too. Davide helped me creating a diet plan that wasn't a nightmare to follow, and that also allowed me to go out and have some fun during the weekend. We’ve set achievable small goals that did’t make me feel too restricted. He pushed me and got me fitter and stronger than I've ever been. At the end of his program, I fit perfectly in my dress, and I felt confident and beautiful. “

Nora

3) PERSONALIZED NUTRITION PLAN TO FIT YOUR PERSONAL SCHEDULE AND LIKES

  • We will simplify eating healthy at restaurants to fit your busy lifestyle. I don’t expect you to carry a cooler full of broccoli and chicken and miss out on a good cocktail or steak. I’ll hand-craft a plan, so your plan improves your life, rather than consumes it.

  • We will simplify losing fat and building muscle. You’ll open the fridge to a diet plan made as simple as possible so you eat the right foods in the right amounts, so you look your best in your bathing suit, three-piece suit...or your birthday suit whichever you decide to wear.

Yes, you’ll get in awesome shape. 

But you’ll leave the program equipped to handle the gym, any nutritional scenario, and never have the anxious “can I eat this delicious pizza and not ruin my diet?” feeling ever again.

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PHILIPPE

“I have been through a radical shift in my life, and I become a Buddhist and started following a vegan diet. I was afraid of putting on weight, and I decided to do a 12 weeks vegan challenge, that's when I hired Davide. I've never stepped into a gym before. Davide made me feel comfortable straight away and took the time to understand my goals, my philosophy, and my lifestyle, without forcing any beliefs on myself. He adopted his diet to my likes and kept me incredibly motivated throughout the whole transformation. I lost fat, improved my posture and gained strength. I am very happy I choose him, and I definitely recommend him since he's knowledgeable, professional, flexible and open-minded.”

Philippe

want to Stop the vicious cycle of yo-yo dieting?

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Matteo

“I knew Davide personally because we used to party together. When I moved out of London, and I found out that he became a trainer and achieved a fantastic body transformation I contacted him straight away. I started my career as a model in Milan, and I needed to become extremely lean. I had no idea how to do that since I've never been on a diet before. Davide helped me to gradually build up good habits that led me to enjoy healthy foods and meal prepping. He also helped me to make some sense of weight training and designed a program that built my physique according to the standards the modeling industry requires. Thanks to him I am more confident in my body, and I got hired by Dolce & Gabbana to be a stable runaway model. Today I am in the best shape of my life, and I can maintain it effortlessly.”

Matteo

4) CUSTOMIZED WORKOUTS

  • We will simplify the science of transforming your body, so you can become stronger, more muscular, and torch stubborn body fat. You’ll develop the unshakable confidence in knowing “damn, I look good” when you step in front of the mirror each morning.

  • will simply your schedule. Every aspect of your training plan will be handcrafted to fit your schedule, your goals, and the equipment you have available when you're not training with me.

  • We will end the frustration of wondering, “what should I do today?” or “how do I do this exercise?” I will teach you a blueprint to understand your body so that you can exercise wherever without having to spend hours watching video tutorials.

  • I will answer all your training questions so you can become self-sufficient for the rest of your life.

  • You’ll transform your mindset as you transform your body, unlocking new levels of confidence to conquer anything set in front of you; from a set of deadlifts to the boardroom, and new relationships

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EDDY

“I was skeptic about online training, but I am grateful I took a chance at it. I seriously can't describe how thankful I am to Davide for making me discover weight training. I live in Switzerland, but I visited him in London to do three weight training sessions. He managed to teach me absolutely everything I needed to feel confident to follow his program on my own. I saw results straight away and fell in love with the process. He took me from a lab rat to a semi fitness-obsessed person. He checked on me weekly to keep me accountable and changed my diet and training according to my goals. I look better but I also feel great mentally, and I love the process of trying to better myself at the gym every week. Having guidance from someone I trusted proved invaluable, and I cannot recommend Davide enough.”

Eddy

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GIUSEPPE

“Like a lot of people, I've tried all the programs out there to lose body fat and get a six-pack. I did CrossFit, Insanity, different classes and extreme diets. I could never crack the code, and I found myself looking pretty much the same. Davide took the time to understand my lifestyle and design strategies to match my goals to it. His diet and training system are different from anything I've tried, and I actually achieved much more progress by doing less. I'm amazed by how much his knowledge made a difference. He promised me a six pack in 12 weeks if I followed his plan, and I got it for the first time in my life. He's a boss, and he's also good at communicating and checking on you. I highly recommend him.”

Giuseppe

5) ACCOUNTABILITY TO GET THE JOB DONE

WHEN WORK GETS BUSY, AND YOU SKIP A DAY AT THE GYM, WHO HOLDS YOU ACCOUNTABLE NOW?

We both know the slippery slope. One day becomes three days and soon, a month since you’ve worked out. 

 I’ll make sure that never happens again with messages, texts, and phone calls to help you lose stubborn fat, build strength and muscle and look strong and powerful in everything from a three-piece suit to your birthday suit. 

I will not let you fail.

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EDWARD

“I used to drink and eat crap every day. One day I decided that I had enough of looking like a jelly and I hired Davide because a friend knew him personally. I am the kind of person that needs constant motivation when it comes to dieting, that’s why I wanted to make sure I had someone to guide me. I wanted a radical change, and he gave me a very intense training program and a specific diet. I have to say that it was hard to follow the plan at times, but he was on my case at all times. My body kept changing so quickly, and seeing that kept me even more motivated. If I ever get fat again, I know exactly what to do to get back in shape, and that's thanks to Davide.”

Ed.

You will avoid the crippling anxiety around fitness and permanently transform your body. We’re not going to dance around the truth: transforming your body is not easy. And if you’re looking for a 30-day band-aid approach to fitness, you should leave this page and never come back.

What I'm offering you is a sustainable, time-effective, and enjoyable approach to health and fitness. If you follow the process, you'll get incredible results. If you don't, you're wasting both your and my time. I have a limited capacity; therefore I only accept in my program people that are fed up of being the way they are and are looking for a radical and sustainable change. 

If this sounds good to you, just fill in the application to see if we’re a match.

If you live in London, and want to personally train with me, my PT studio is based in London, Angel Islington. Drop me a line and we can discuss how I an help you.


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Download my free e-book

Give me one hour, and I’ll teach you the five keys to building a high performance body. Download THE HIGH PERFORMANCE BLUEPRINT for free.